Morning Consult’s Fastest Growing Brands® of 2021 is the definitive measure of brand growth for both emerging and established brands, showcasing a wide range of companies and products that have accelerated their consumer appeal and awareness in 2021.

Some key insights below. Download the report for more.

• Twenty-five percent of the fastest growing brands were cryptocurrency, fintechs and digital payments organizations.

• Just two brands saw big leaps in purchasing consideration among consumers in every single generation.

• One brand, typically associated with Gen Z, is finding new audiences with older Americans.